Are you on social networks just to connect with your friends? If yes then you will soon fall into the minority of Facebook users. According to recent reports users are increasingly coming on Facebook to connect with their favourite brands. Even marketers are making the most of this rising trend.
Until recently, most efforts have focused [...]
Tag Archives: social media value
4 Things to Keep in Mind while Marketing on Facebook
Want your Facebook page to shoot to fame but don’t know how to go about it? The strategy behind a Facebook page does not need to be complicated—but it does need to be carefully thought out in advance. When it comes to growing Facebook pages, that’s where business owners and marketers get stuck—they over-complicate things. [...]
How Do You Define Success in Social Media?
No matter what you see your company is doing in social media, you need to stop and ask yourself, should I be doing that too? Are we really the same if we are competition? Here’s the thing about social media marketing – no two businesses are ever the same when it comes to engaging and [...]
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Embrace the Social Media Future
Its not a new thing that social media is on the rise having widespread avenues. But before plunging into the huge pool of social media there are a few things that each brand should know-
1. Clarity of purpose
A brand should be very clear and specific about its demands from social media. It should also be [...]
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Top 5 Tips for Effective Blogging
Blogging has become synonymous to communication. More and more people are blogging for various purposes ranging from thought leadership to client building to marketing to promotion. In such a scenario to get noticed in this huge online ocean it is necessary to follow a few basic tips to achieve what you wish through blogging -
1. [...]
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Can Social Media Marketing Deliver Real World Value?
The real challenge for social media just like for other digital media advertising or marketing initiatives is the ROI. But the mistake made by Banner s/SEM or SEO per say has been the metrics used for what was termed as ‘value’. ‘Clicks’ have been both the boon and bane for the digital medium and has [...]
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