More and more people are going for smartphones to keep pace with the latest technological trends. But still the population using traditional phones will always be a considerable amount. According to Morgan Stanley, feature phones are still the devices in the hands of most mobile users. An April 2010 ExactTarget study found 58% of all [...]
Tag Archives: social media statistics
Rank yourself No.1 on Facebook Search
Its a dream for any Facebook fanpage to be ranked high in search results. It not only increases the traffic to the fanpage but also helps build and maintain the brand reputation. Currently there are only a few people competing for placement within Facebook’s search results. Hopefully this post will give you a better idea as [...]
Students Annoyed by Mobile Advertising
When you rush to your mobile after hearing that familiar message tone, you definitely don’t expect an advertisement nicely perched in your inbox, an uninvited guest. More and more college students are falling prey to the unwanted marketing messages. Social media marketers are sure to hit upon some target when they focus on the college [...]
Is Your Web Analytics Tool giving you Valuable Insights?
Everyone likes to see increased traffic to their websites or fanpages. Web Analytics is indeed an indicator to the performance of any website. Analytics provides a wealth of information but it is necessary to be able to analyze this properly. But marketers are not being able to leverage the potential of web analytics properly.
8 Reasons [...]
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How Do You Define Success in Social Media?
No matter what you see your company is doing in social media, you need to stop and ask yourself, should I be doing that too? Are we really the same if we are competition? Here’s the thing about social media marketing – no two businesses are ever the same when it comes to engaging and [...]
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Infographic – Where Do We Spend Time Online
Have mankind’s basic needs evolved to include time on the internet? From the results of a recent poll, it certainly seems that way! According to a poll on The New Business Blog, nearly 65% of us spend at least eight hours each day trolling the internet. It doesn’t take a math wizard to see that this [...]
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Does Number of Fans quantify Social Media Success?
Numbers gives such a concrete basis to any business that marketers are almost addicted to it. This addiction has creeped into social media as well. More and more brands tend to measure the success of their products or services by the number of fans they have. But does the number of fans really signify the [...]
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Kids Safety: A must For Social Media Marketing
The biggest online risk to children is internet predators. The FBI reports that children who use chat rooms have a 100% chance of being contacted by an internet predator! They also report that 6 out of 10 children have received email or instant messages from a perfect stranger and disturbingly, more than half have written [...]
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How much are Fans worth on Facebook
One of the surest ways to gain more profit in any advertising campaign is to have a better understanding of your potential customers. Identify their needs, their buying patterns, and what tickles them. The same principles are valid for social media marketing. Brands make huge marketing campaigns on social media and also acquire huge fan base [...]
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Teens choose Texting over Emails and Social Media
Sending a message has become a child’s play nowadays, whether it is texting or email or sending messages through social networking sites like Facebook. But it is interesting to survey what medium of communication is most preferred. Email marketers fear losing their audience to social media whereas both the media combined feel the threat of [...]
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