Are you on social networks just to connect with your friends? If yes then you will soon fall into the minority of Facebook users. According to recent reports users are increasingly coming on Facebook to connect with their favourite brands. Even marketers are making the most of this rising trend.
Until recently, most efforts have focused [...]
Tag Archives: social media influence
Salesperson Profiting from Social Media
Gone are the days when salespersons and hawkers went door to door selling their products.
Now the Internet is a great resource to get your goods into the right hands, but it can also be a confusing mess of options. How do you find the right people online? How can you get your products to them?
More [...]
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Students Annoyed by Mobile Advertising
When you rush to your mobile after hearing that familiar message tone, you definitely don’t expect an advertisement nicely perched in your inbox, an uninvited guest. More and more college students are falling prey to the unwanted marketing messages. Social media marketers are sure to hit upon some target when they focus on the college [...]
Twitter Statistics: Asia has largest number of Tweets
From its advent, Twitter has always created lot of chatter and buzz among all the internet users. Users immediately started tweeting about everything and every-time, and now with integration of geo-location on Twitter, the user’s location is disclosed to the whole world.
According to an analysis by the French firm Semiocast, Twitter users in Asia accounted for 37 [...]
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How Do You Define Success in Social Media?
No matter what you see your company is doing in social media, you need to stop and ask yourself, should I be doing that too? Are we really the same if we are competition? Here’s the thing about social media marketing – no two businesses are ever the same when it comes to engaging and [...]
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Embrace the Social Media Future
Its not a new thing that social media is on the rise having widespread avenues. But before plunging into the huge pool of social media there are a few things that each brand should know-
1. Clarity of purpose
A brand should be very clear and specific about its demands from social media. It should also be [...]
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Facebook and Twitter Users are Big Spenders
Social media is literally defining sales and purchases on the web. Online retailers are benefitting a lot of social network users who friend or follow corporate pages. But being friends or following is not the only activity of social networkers. As per recent surveys visitors to Facebook and Twitter spend more money on the Web [...]
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Why Should B2B Marketeers Absorb Social Media?
Today we are publishing our analysis on one of the most active groups of people I’ve ever seen when it comes to social media participation — buyers in the business-to-business sector.
Obviously, you will not believe us till we give you statistics. I came across this research report, “The Social Technographics of Business Buyers,” which was [...]
Social Media ‘Does’ Influence Buying Decisions
The fact that social media influences one and all is known but to what extent has always been an area of unknown. Not anymore if the recent findings from a report are to be believed.
A recent report states that more than one-half of Facebook fans stated that social media influences their decisions and 67% of [...]
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