Tag Archives: social media influence

Social Media to connect Fans and Brands: BIG Time!!!

Are you on social networks just to connect with your friends? If yes then you will soon fall into the minority of Facebook users. According to recent reports users are increasingly coming on Facebook to connect with their favourite brands. Even marketers are making the most of this rising trend.
Until recently, most efforts have focused [...]

Read full storyComments Off
Salesperson Profiting from Social Media

Salesperson Profiting from Social Media

Gone are the days when salespersons and hawkers went door to door selling their products.
Now the Internet is a great resource to get your goods into the right hands, but it can also be a confusing mess of options. How do you find the right people online? How can you get your products to them?
More [...]

Read full storyComments Off
Students Annoyed by Mobile Advertising

Students Annoyed by Mobile Advertising

When you rush to your mobile after hearing that familiar message tone, you definitely don’t expect an advertisement nicely perched in your inbox, an uninvited guest. More and more college students are falling prey to the unwanted marketing messages. Social media marketers are sure to hit upon some target when they focus on the college [...]

Read full storyComments { 1 }
Twitter Statistics: Asia has largest number of Tweets

Twitter Statistics: Asia has largest number of Tweets

From its advent, Twitter has always created lot of chatter and buzz among all the internet users. Users immediately started tweeting about everything and every-time, and now with integration of geo-location on Twitter, the user’s location is disclosed to the whole world.
According to an analysis by the French firm Semiocast, Twitter users in Asia accounted for 37 [...]

Read full storyComments Off
How Do You Define Success in Social Media?

How Do You Define Success in Social Media?

No matter what you see your company is doing in social media, you need to stop and ask yourself, should I be doing that too?  Are we really the same if we are competition?  Here’s the thing about social media marketing – no two businesses are ever the same when it comes to engaging and [...]

Read full storyComments Off
Embrace the Social Media Future

Embrace the Social Media Future

Its not a new thing that social media is on the rise having widespread avenues. But before plunging into the huge pool of social media there are a few things that each brand should know-

1. Clarity of purpose
A brand should be very clear and specific about its demands from social media. It should also be [...]

Read full storyComments Off
Facebook and Twitter Users are Big Spenders

Facebook and Twitter Users are Big Spenders

Social media is literally defining sales and purchases on the web. Online retailers are benefitting a lot of social network users who friend or follow corporate pages. But being friends or following is not the only activity of social networkers. As per recent surveys visitors to Facebook and Twitter spend more money on the Web [...]

Read full storyComments Off
Why Should B2B Marketeers Absorb Social Media?

Why Should B2B Marketeers Absorb Social Media?

Today we are publishing our analysis on one of the most active groups of people I’ve ever seen when it comes to social media participation — buyers in the business-to-business sector.
Obviously, you will not believe us till we give you statistics. I came across this research report, “The Social Technographics of Business Buyers,” which was [...]

Read full storyComments { 3 }
Social Media ‘Does’ Influence Buying Decisions

Social Media ‘Does’ Influence Buying Decisions

The fact that social media influences one and all is known but to what extent has always been an area of unknown. Not anymore if the recent findings from a report are to be believed.
A recent report states that more than one-half of Facebook fans stated that social media influences their decisions and 67% of [...]

Read full storyComments Off