Tag Archives: Facebook

Facebook Advertising Increases 1900% This Year

According to a new report by TBG Digital, the pace of brand advertising on Facebook is skyrocketing. The report shows that in the second quarter of 2011, advertising on Facebook by brands surged 104 percent and their year on year increase is 1900 percent. Sounds unbelievable? Believe it. TBG Digital indicated that in Q2 of [...]

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The Past And Future Of Facebook Shopping

Social Media Influence has released a new infographic which is based on the historical data on Facebook shopping. An accumulative analysis of the report shows that by 2015, worldwide buying on social networking platforms would reach 30 billion USD. What percentage will fall on Facebook’s bucket hasn’t been indicated. The most famous digital store on [...]

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Facebook’s New Effort To Capture The Mobile Sphere

Facebook earlier indicated that the mobile market is yet to be explored. It seems like they are heading right into that road. In the smartphone market, Facebook is predominant. However, when it comes to the feature phone market, Facebook’s presence isn’t much felt. In order to bridge the gulf, Facebook dishes out a new app [...]

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Social Media And Brand Loyalty

Socialcast published a new infographic, which is based on a survey on Fortune 500 companies. The topic of the survey is how brands are conceiving social media. The infograph shows that other than Facebook and Twitter, podcasting and blogging also serve leveraging brands as using these, companies can reach out to customers swiftly.
The major benefits [...]

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Video Calling And Group Chat Introduced By Facebook

Facebook has made some noteworthy improvements in the way we communicate with our friends. Last week, it was rumored that Facebook is going to bring in-browser video calling system. Today at a press event in its headquarters, the social network made the announcement of its video calling facility which is powered by Skype. A blogpost [...]

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Which Social Media Platforms Are Best For Your Business

CMO.com is a website that provides insights on online marketing as well as newest happenings in the realm of social media. In February 2010, they issued the first CMO’s “Guide To The Social Media Landscape”. This year, in they have released the updated version of the guide.
The updated guide had four sections, which are: customer [...]

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Facebook To Announce A Skype-Powered In-Browser Video-Chat Feature On July 6

According to TechCrunch, Facebook is going to announce a Skype-powered in-browser video-chat facility for its users on July 6, the day on which the social network invited journalists to attend an event at its campus in Palo Alto. This is supposedly the ‘awesome announcement’ that Mark Zuckerberg had informed would be announced this week, soon [...]

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Twitter Launches Initiative To Reach Out To Journalists, Facebook Answers With A Helpful Note

Twitter has launched a new guide for journalists titled Twitter for Newsrooms (#TfN). Various media houses and professionals use Twitters to source stories stay connected with their audience. #TfN new tool will systematize their efforts. In the official page of #TfN Twitter announces, “We want to make our tools easier to use so you can [...]

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Facebook Experimenting Brand Engagement With New Ad Format

Facebook came up with yet another new idea of leveraging advertisers. Its exclusivity is that brands will directly participate into interactions with users. Advertising Age reported that this new ad unit is called ‘Comments’. The concept was first coined at an AdExpo wherein different agencies took part and were asked to come up with an [...]

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When Is It The Best Time To Post On Twitter And Facebook?

A new infographic has been released by Kissmetrics, ‘The Science of Social Timing’. It relates timing with happenings on social networking sites. Kissmetrics mentioned in their blog that this the first installment of a series on timing and social web.
There are some important carry offs from the infographic:

For tweeing, the apt time is 5PM [...]

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