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Prestigious Brands On Facebook Are Not Monetizing Fans Aptly?

by Shabbir Akhtar on 03. Jun, 2011 in Facebook, insights, social media marketing, social media roi

L2, in collaboration with Buddy Media observed how the most prestigious brands use social media and end up with some significant findings. The chief finding, which would surely surprise anyone, is that some of the top brands underestimate Facebook. Scott Galloway, who founded L2, wrote in this context, “Although many prestige brands maintain monocular focus [...]

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The Tale Behind Facebook Photos Told By Pixable

by Shabbir Akhtar on 28. May, 2011 in Facebook, Infographic, insights

A social media startup name Pixable released an infographic that consists of some attention-grabbing details on photo sharing and photo collection across social media outlets.
According to the infographic, Facebook has the largest collection of pictures on the web and 10 percent of these photos are profile pictures of users. Another interesting fact is that women [...]

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Facebook To Cross Yahoo In Display Ads Revenues In 2011

by Shabbir Akhtar on 01. Mar, 2011 in Facebook, insights

In 2011, the largest share of the display ads in United States will go to the social networking giant, Facebook. eMarketer published a report that shows Facebook’s income from display ads in 2011 will touch $2.19 billion and their overall growth in display ad revenue will be more than 80 percent. The most interesting part [...]

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Facebook Is The Fastest Loading Social Network: AlterSite

by Shabbir Akhtar on 09. Jan, 2011 in Facebook, Twitter, insights

Facebook is not just the website with the largest userbase but also the one with the fastest loading homepage amongst other social networks, according to AlterSite. The yardstick time that a page should take to load is 2.22 seconds and AlertSite titled it “Benchmark Average”. Facebook however has broken it by taking only 1.06 seconds [...]

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StumbleUpon Overtakes Facebook In US

by Shabbir Akhtar on 05. Jan, 2011 in Facebook, insights

The web-analytic site StatCounter compared the top 7 social media sites and came up with a very interesting result. The growth rate of StumbleUpon, a social bookmarking site that finds the best pages for its users, is higher than that of Facebook. According to StatCounter’s measurement, in United States, StumbleUpon had surpassed Facebook’s 38 percent [...]

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Reddit Grows As Digg Falls

by Shabbir Akhtar on 05. Jan, 2011 in insights, social media statistics

2010 had been an amazing year for the social news website Reddit. In a blogpost, they compared the traffic numbers and other data of early 2010 with that of late 2010. The results are quite interesting. If compared to January 2010, their pageviews have seen an increase of 232% in December 2010. In January, the [...]

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Facebook Tops Online Sharing Via AddThis

by Shabbir Akhtar on 03. Jan, 2011 in Facebook, Infographic, Twitter, insights

Use of Social Media to share content across the web is growing by the day. AddThis is installed in over 7 million domains and reaches more than one billion users per month and provides over 300 services. AddThis has released an infographic insight which reveals that Facebook accounts for 44 percent of all sharing volume, [...]

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Facebook Valuation Greater Than Yahoo and eBay

by Shabbir Akhtar on 29. Dec, 2010 in Facebook, insights

Facebook has been seeing tremendous growth throughout 2010. With a user base of nearly 600 million and a growth rate of 700,000 users per day, they have been experiencing a phenomenal expansion. Features like Facebook Credits, improved privacy controls, social plugins, Facebook Places and new layout of user profiles, all contributed to their rapid growth. [...]

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The Hidden Message In Your Facebook Updates

by Shabbir Akhtar on 29. Dec, 2010 in Facebook, Infographic, insights

In Facebook, frequent status update is a regular feature. If the status of a user in the morning tells us how beautiful sunshine is, within afternoon it will turn into something else. People often don’t pay any attention whatsoever to the status updates of their friends. However, Facebook’s data team has recently come up with [...]

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How Tweeters Used Twitter In 2010

by Shabbir Akhtar on 17. Dec, 2010 in Infographic, Twitter, insights

A post from Twitter CEO Dick Costolo mentioned that more than 100 million users signed up on Twitter in 2010. With more users joining the network, the usage patter is bound to change. Sysomos, a social media monitoring and analytics technology provider, decided to study that change and have released their findings for us to [...]

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