Archive by Author

Facebook Advertising Increases 1900% This Year

by Shabbir Akhtar on 21. Jul, 2011 in Facebook

According to a new report by TBG Digital, the pace of brand advertising on Facebook is skyrocketing. The report shows that in the second quarter of 2011, advertising on Facebook by brands surged 104 percent and their year on year increase is 1900 percent. Sounds unbelievable? Believe it. TBG Digital indicated that in Q2 of [...]

Read full story • Comments Off

Google+ Will Undergo Intense Scrutiny: Will Competition Amongst Brands Ensue?

by Shabbir Akhtar on 15. Jul, 2011 in Uncategorized

A few days back, Christian Oestilen of Google daunted businesses for using Google+ with regular profiles. Because business pages were facing some issues for having a pattern similar to user profiles, Oestilen said that Google will shut down every such profile. However, he assured that by later this year, dedicated pages for businesses will be [...]

Read full story • Comments Off

The Past And Future Of Facebook Shopping

by Shabbir Akhtar on 15. Jul, 2011 in Facebook

Social Media Influence has released a new infographic which is based on the historical data on Facebook shopping. An accumulative analysis of the report shows that by 2015, worldwide buying on social networking platforms would reach 30 billion USD. What percentage will fall on Facebook’s bucket hasn’t been indicated. The most famous digital store on [...]

Read full story • Comments Off

Facebook’s New Effort To Capture The Mobile Sphere

by Shabbir Akhtar on 14. Jul, 2011 in Facebook

Facebook earlier indicated that the mobile market is yet to be explored. It seems like they are heading right into that road. In the smartphone market, Facebook is predominant. However, when it comes to the feature phone market, Facebook’s presence isn’t much felt. In order to bridge the gulf, Facebook dishes out a new app [...]

Read full story • Comments Off

The Small Tweets Roll One Million Apps

by Shabbir Akhtar on 13. Jul, 2011 in Twitter

The bird is tweeting, but way up above the sky. Twitter released a new blogpost. The micro-blogging network shared the fact in the post that there are one million registered third party apps in its platform now. The news came into report at a time, when a number of social media analysts have been becoming [...]

Read full story • Comments Off

Social Media And Brand Loyalty

by Shabbir Akhtar on 12. Jul, 2011 in Facebook, Twitter, social media marketing

Socialcast published a new infographic, which is based on a survey on Fortune 500 companies. The topic of the survey is how brands are conceiving social media. The infograph shows that other than Facebook and Twitter, podcasting and blogging also serve leveraging brands as using these, companies can reach out to customers swiftly.
The major benefits [...]

Read full story • Comments Off

Which Social Network Do You Use For Professional Networking?

by Shabbir Akhtar on 10. Jul, 2011 in Uncategorized

A new infographic has been published by Lab42 which shows the growing trend amongst social media users to use LinkedIn for better job opportunities. The infographic is based on a survey which has been conducted on 500 social network users, who have LinkedIn accounts.
The infograph shows that amongst the surveyees, 61 percent thinks that LinkedIn [...]

Read full story • Comments Off

Google+ For Brands Coming Later This Year

by Shabbir Akhtar on 07. Jul, 2011 in Uncategorized

Google has announced that businesses should not use ‘Google+’ until it becomes suitable for them. As of now, ‘Google+’ supports user activities only. If brands tend to use it, they will face certain problems. In a post, accompanying a YouTube video on Google+, Product Manager Christian Oestlien wrote citing a simple example, “It was kind [...]

Read full story • Comments { 1 }

Video Calling And Group Chat Introduced By Facebook

by Shabbir Akhtar on 07. Jul, 2011 in Facebook

Facebook has made some noteworthy improvements in the way we communicate with our friends. Last week, it was rumored that Facebook is going to bring in-browser video calling system. Today at a press event in its headquarters, the social network made the announcement of its video calling facility which is powered by Skype. A blogpost [...]

Read full story • Comments Off

Which Social Media Platforms Are Best For Your Business

by Shabbir Akhtar on 05. Jul, 2011 in Facebook, Infographic, Twitter, social media marketing

CMO.com is a website that provides insights on online marketing as well as newest happenings in the realm of social media. In February 2010, they issued the first CMO’s “Guide To The Social Media Landscape”. This year, in they have released the updated version of the guide.
The updated guide had four sections, which are: customer [...]

Read full story • Comments Off
Older Entries »